Social Football Summit 2026 returns to Turin
The ninth edition of Italy's premier football B2B event will take place on 10–11 November at the Allianz Stadium, featuring global industry leaders.
The Social Football Summit (SFS) returns for its ninth edition on 10–11 November 2026 at the Allianz Stadium in Turin. Established in 2018, the summit has become Italy’s premier international B2B event, dedicated to fostering innovation, networking, and sustainable growth within the football industry.
Organisers aim to build a dynamic environment that connects the sector’s main stakeholders, from marketing departments to club executives. The event will serve as a hub for the brightest minds in football to collaborate on the future of the sport.
The guest list includes high-profile figures such as Alessandro Del Piero, Michele Uva from UEFA, and Romy Gai from FIFA. Representatives from major clubs including Roma, Fiorentina, Inter, AC Milan, Bayern Munich, and Arsenal are set to attend, alongside league leaders like Luigi De Siervo of Serie A and Javier Tebas of LaLiga.
The event officially kicks off with the assemblies of Lega Serie A and Lega Serie B on 10 November. The programme also highlights the next generation of football innovation through a start-up competition, culminating in the prestigious SFS Awards ceremony at the Reggia di Venaria.